Avoiding ‘Squirrel’ Marketing Moments: Part 2

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Shiny object syndrome is no joke and we have all been there!  

Every day I see entrepreneurs jump from platform to platform trying to keep up with all of them or switching them out like purses without ever pausing long enough to see the reward.

They start using a platform and before they have created an effective presence another platform shows up and they go to work keeping their name showing up over there too. Before they know it they have started to juggle the platforms and eventually, they’re not showing up anywhere in a valuable way because it’s just too much and they never mastered one.

I learned my lesson early on and I can tell you from experience that when you’re a new business owner, mastering a single platform is going to get you more growth in a shorter amount of time.

This week I’m sharing with you how to find the right platform by asking the right questions such as what format of content are you good at or how much time can you realistically devote to your online presence and then I give you the 5 steps to going “all-in” and seeing growth. 

What You’ll Learn in This Episode:

  • How to pick the platform that is right for your business
  • The 5 steps for going all-in and seeing growth
  • What to do when distractions pop up

Mentioned on the Show:


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